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Remove Spammy Referrers from your Google Analytics Data

64

6th January 2016

6th April 2016

Remove Spammy Referrers from your Google Analytics Data

You may have noticed a website called Traffic2Cash.xyz send a large amount of referral traffic to your website.

We first heard of Traffic2Cash.xyz in particular when a client noticed that most of the traffic from their new website was coming from this one particular source, here's a screen capture:

Sites like Traffic2Cash.xyz skew your Google Anaytics data

The good news is that this isn't hack, your site isn't actually being damaged - but it skews your Google Anaytics data, which is annoying. The reason why sites like this send so much spam traffic to your site is so that website owners like you will wonder what it is, click on the link, and now you've heard of Traffic2Cash and you might think of signing up and becoming a paying customer. Their strategy works in terms of a brand-awareness campaign, hell, this blog mentions Traffic2Cash loads (although you'll note I'm not linking to the site).

After logging into your Google Analytics Account ...

  1. Click 'Admin' in the top main menu

    Click Admin in Google Anaytics
  2. Click 'All Filters'

    Click ALL FILTERS in Google Anaytics
  3. Click 'Add Filters'

    Click ADD FILTERS in Google Anaytics
  4. Name Your Filter

    Name your Filter

    In this case, I'm just naming the Filter 'Traffic2Cash.xyz', but if we were adding multiple spam sites, it might make more sense to call it something like 'Spammy Referrers'. It doesn't really matter what you call it, it's just a reference for you.

  5. Choose 'Custom'

    Choose Custom Filter
  6. In 'Filter Type', choose 'Campaign Source' from the dropdown.

    Choose Campaign Source
  7. Include the link of the site that is sending the spam referral traffic

    Block Traffic2Cash dot xyz
  8. Save

    Save

    Scroll down to the bottom of the page and click the blue Save Button


This method also works for any other spam traffic sources. If you have any questions, or can't figure it out after this tuturial, please do ask in the Comments below or on any of our Social Media.

Hi, I'm Dorcas. I make websites. I lecture in Digital Marketing and related in the UCD Smurfit School. I do consultancy. I do talks. I've written a book on WordPress (available here).

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